Today, I want to talk about the three secrets of beating your competition. Like I’ve said before, there’s obviously many ways to beat them, but I want to talk about these three today. Those are basically one, don’t fall prey to advertising promises made to all of them, including you. Two, know your target market’s needs and wants better,...
Read MoreToday, I want to talk about this question: do you make these three mistakes with your small business marketing? There’s obviously more than three mistakes people make, but these three are the ones I want to focus on today.
Read MoreBrad Swezey: Hi there. Today’s topic is going to be how you can easily get more customers and clients to pay more for what you offer. The problem with many small businesses is they think that they have to compete on price. That the lowest price is going to get people to choose them. The problem with that is you’re trying to get more and more customers...
Read MoreHi, good morning. What today’s topic is going to be is what everyone ought to know about your business, specifically your small business. There are a lot of businesses out there, as you know, and many of you, many of us, actually frequent the bigger established chains for a lot of the things we need and want. But our clients and myself are small businesses,...
Read MoreTranscript Hi. Today’s topic is, “Don’t go to sleep tonight until you can answer this one question about your customer service that your business offers.” Customer service, we all hear about it, we all talk about it all the time. We want to treat our customers like royalty, etc. Our customer’s are our most important part of our...
Read MoreTranscript Hi there, today’s topic is related to daylight savings time. Daylight savings time is when we get to adjust the clocks and I thought that was a perfect time for you to also look at your marketing efforts. I know I preach looking at it more than twice a year, but the reality is most small business owners get so busy running their businesses that...
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